The tools. Not the bottles.

Everything else you buy runs out. This doesn't.

A brush, a comb and a leather pouch — the three pieces of a beard routine you buy once and use every day for years. They're also the pieces most men skip, which is why their beard looks like it has products on it rather than like it's been groomed.

What's inside

Beard Brush — natural bristles, wooden handle
The one that does the real work. Firm enough to reach through the beard to the skin, flexible enough not to scratch it. It exfoliates dead skin before it becomes beard dandruff, carries your natural oils from the root all the way to the ends, and trains the beard to lie in one direction — which is what makes a beard cover more and look fuller with no change in how much hair you have.

Wooden Comb
Dual-tooth, anti-static. For detangling, precision work along the jawline, and the moustache. Wood doesn't create the static that plastic does, so it smooths rather than frizzing. Small enough to live in a pocket.

Premium Leather Travel Pouch
Genuine leather, zip closure. Holds both tools plus your oil and balm, and it's the difference between a routine that travels and a routine that stays at home.

Brush or comb?

• Brush for the whole beard — distributing product, exfoliating the skin, setting the direction. Daily, on a dry beard.
• Comb for detail — parting, shaping the edges, working through tangles, and the moustache. Also what you carry when you can't carry the brush.

They're not alternatives. The brush does the bulk work, the comb does the precision.

How to use them

1. Apply your oil or balm first — the tools spread product, they don't replace it.
2. Brush from the cheeks downward, following the direction you want the beard to sit. Firm at the skin, lighter through the ends.
3. Comb to finish the jawline and tidy the moustache.

Always on a dry beard. Wet hair stretches and snaps — never brush straight out of the shower.

Looking after them

Pull trapped hair from the bristles weekly. Once a month, rinse the brush bristles in warm water with a drop of beard shampoo and leave it bristles down to dry. Never soak the wood on either piece, and don't leave them sitting in water. Cared for properly, both outlast every bottle you'll ever buy alongside them.

Buy once

Beard oil lasts a month. Balm two or three. These three are the part of the routine you buy a single time — and they're what make everything else you own work harder.

3 pieces  ·  Made in Egypt
Backed by our 90-day money-back guarantee

Worth adding

Beard Oil and Beard Balm — the tools need something to distribute. Oil for the skin, balm for shape, then brush it all through.